Monday, February 8, 2010

redesign ketchup packet

The venerable Heinz ketchup packet above has been around since 1968. Forty-two years later, they finally got around to a re-design. The new packet holds three times as much ketchup--perfect for me, since I normally use three of the old packets for the average order of fries--and can be used in "squeeze and pour" or "dipping" mode:

It's so incredible.