CEOs Hiring 27-Year Old Mentors

http://www.businessweek.com/innovate/nussbaumondesign/

According to businessweek, CEOs are hiring 27-year old mentors to help them navigate social media. Based of their future earnings, spending potential, and their ability to power the future economy, experts analyze Generation Yers’ opinions about everything from laundry preferences to personal priorities. Even now companies are paid to get advice from trends that emerge from Y Gen. I am including Y Gen because their interesting CEOs are focusing on Y Gen's social media. I think the reason why CEOs are interested in the Y Gen is because they are have a big bull's eye to the market.